Hilton continues to accelerate its growth in Brazil, one of the company’s most important markets in the Caribbean and Latin America (CALA). In 2025, nearly a quarter of Hilton’s total room approvals in the CALA region were in Brazil. With nearly 30 hotels now open and plans to double its presence across 10 different brands by 2030, this momentum underscores Hilton’s long-term commitment to Brazil and its role as a key driver of regional growth.