Would you start your day with a big ol’ bowl of Man Cereal?
The attention-grabbing moniker belongs to a new, allegedly better-for-you breakfast cereal with the tagline, Serious Nutrition. Un-Serious Name. The low-sugar cereal comes in four flavors — Cinnamon, Fruity, Salted Fudge and Mle Bacon — with 160 calories, 15 grams of protein and 2.5 grams of creatine per serving.
It’s the first widely available ready-to-eat breakfast cereal formulated with creatine monohydrate, according to its minimalist, sans-serif website, and its protein content places it firmly in the proteinmaxxing trend.
Creatine, for the uninitiated, is a compound that comes from three amino acids and supplies energy to your muscles, and a substance rather popular with gym-going individuals — particularly men, though it has benefits for all of us, regardless of gender.
The creatine-packed product costs a pretty penny: A box with six servings will set consumers back $19.99, but 3- and 6-packs cost less per box. According to critics on social media, though, what Man Cereal is mostly full of is a heing helping of hooey.
Trying to hyper-masculinize something as neutral as food and cereal is STUPID, posted one X user. anyone who believes otherwise is just a lesser human being with a small intellect and low self esteem and a fragile sense of being.
This is so f—ing toxic and stupid, wrote another. Embarrassing for the company and any idiot who feels they need cereal ‘for men’ grow the f— up.
Where can I buy a box of ‘fragile masculinity’? asked another.
On the other hand, there are people cheering on the product, with one saying they need a weeks supply yesterday.
In a world of Dude Wipes and Colgate for Men to Bic (pens) for Her, social media users seem jaded by the genderization of products. But, according to Man Cereal’s founders, Emily Straus and Dejan Rankovic, the product isn’t an example of toxic masculinity.
I think it does a really good job of just saying what it is, she continues. As a woman, I know that it’s a joke, and you know when people ask about it, I say it’s ‘cereal for all mankind,’ and that’s how I think about it.
The pair says they realized people were missing out on creatine and wanted to eliminate the need for folks to supplement their diet with it by consuming powders or gummies.
Despite accusations otherwise, Rankovic and Straus maintain the product is not associated with Health and Human Services Secretary Robert F. Kennedy Jr.’s Make America Healthy Again movement, and the brand even says so on social media.
MAHA hates us because we’re not steak and eggs, Man Cereal’s official account posted on X.
Ultimately, Man Cereal’s owners say they’re in on the joke and hope consumers will be, too.
If you go into a retail store and you don’t pick up the box and look at the back, you might have a negative reaction, or if you just see, like, the Man Cereal name, you might have a negative reaction, Rankovic says.
Once people kind of fall into the ecosystem, they understand, like, ‘Oh, I get what this brand is doing, and I actually kind of think it’s funny and innovative,’ he adds. The product, at the end of the day, is a good-for-you product, and I think most people are supportive of that.
What an Expert Thinks of Man Cereal
Registered dietitian Natalie Rizzo, nutrition editor for TODAY, says she considers Man Cereal very similar to a supplement, like a protein powder, because it’s made from a blend of whey protein, coconut oil, starch, creatine and various low-calorie sweeteners.
My general recommendation is to use supplements sparingly, for convenience, Rizzo says. For instance, if you don’t have a lot of time after a workout to sit down for a snack or a meal, then a protein shake may be helpful for recovery until you can sit down for a proper meal. Yet, I don’t recommend these supplements on a daily basis because they lack the nutrients that you would get from foods.
Rizzo points out that chicken or eggs naturally contain both protein and creatine, and also provide other beneficial vitamins and minerals.
I recommend proaching Man Cereal similarly to these supplements— eat it when you’re short on time or need a convenient option, but don’t include it as an everyday stle, she says.
Rizzo suggests looking for cereals lower in sugar and made with whole-grain ingredients.
When paired with milk, a bowl of whole-grain, low-sugar cereal can provide protein, fiber and other vitamins and minerals, she says.
My Review of Man Cereal, as a Man
Yes, I’m a man, but I might not be the kind of man Man Cereal is marketed towards. For instance, the last time I ran for any length of time, it was from my car to a rummage sale featuring Aimé Leon Dore at bargain basement prices.
Still, my strongest muscle is my mind and creatine can benefit that. So I proached a full bowl of Cinnamon Man Cereal with an open mind and an empty stomach.
I found the scent very pealing, with the spice permeating the air as I poured myself a bowl. After adding a little milk, I prepared myself for #gains and ate a spoonful.
The texture is really pealing. Since its main ingredient is a protein blend, it’s crunchier than Cocoa Puffs or Kix, both favorites of mine. The cinnamon flavor carries through each bite, too.
Now for the big minus: The cereal is overpowered by the persistently sour taste of stevia. It lingers like glitter on your taste buds. It is the glitter of sweeteners.
Man Cereal’s owners tell me they are working on a low-sugar version sans stevia, and I look forward to trying it when it comes out.
In the meantime, if you’re sensitive to the taste of stevia like I am, you’ll either need to man up … or skip this altogether.

The fifth annual Juneteenth Food Distribution Drive-Thru event is set for Friday, June 12, at Phillips Park on the East Side of Aurora, organizers said.
The event, which serves as a kickoff to Aurora’s Juneteenth Week celebration, will provide free groceries to up to 1,000 families, according to a press release about the session.
According to the release, 200 members of historically Black fraternities and sororities will volunteer their time to distribute food to residents in need during the event.
Hosted by the Divine 9 Alliance, a collective of suburban members representing the nine historically Black fraternities and sororities, the event is presented in partnership with the Northern Illinois Food Bank, Aurora in Black, the Aurora African American Heritage Advisory Board and the city of Aurora, organizers said.
Beginning at 9 a.m. June 12, volunteers will distribute boxes of meat, fresh produce and dairy products through a drive-thru distribution system at Phillips Park, the release said.
No registration or identification is required at the event, and families from any community in the Chicago area are welcome to attend, the release said. Food will be distributed on a first-come, first-served basis, while supplies last.
Also, randomly selected vehicles will receive complimentary gas cards during the event, the release said.
The drive-thru line will form at the Smith Boulevard entrance to Phillips Park at 1000 Ray Moses Drive. The line generally begins to form hours ahead of the opening time, organizers said. Traffic and public safety will be managed by the Aurora Police Department, the Aurora Emergency Management Agency and the Citizens Police Academy of Aurora Alumni Association, the release said.

The House of Representatives has narrowly passed a Republican-led spending bill that would reduce food aid for millions of low-income women and children, highlighting divisions in Congress over nutrition programs as grocery costs remain elevated.
By a 213-210 vote on Thursday, lawmakers proved the fiscal 2027 Agriculture, Rural Development, Food and Drug Administration, and Related Agencies propriations bill.
The measure aims to trim funding for the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC), which provides food assistance to pregnant women, new mothers and young children.
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Republicans argued that the program is sufficiently funded while Democrats say this will harm vulnerable Americans at a time when consumer costs are on the rise.
How Lawmakers Voted
The bill largely passed along party lines but drew crossover votes in both directions.
Four Democrats voted with Republicans to support the bill: Don Davis of North Carolina, Vicente Gonzalez of Texas, Adam Gray of California and Marie Gluesenkamp Perez of Washington.
At the same time, five Republicans broke ranks and opposed the measure—Robert P. Bresnahan, Jr. of Pennsylvania, Brian K. Fitzpatrick of Pennsylvania, Thomas Massie of Kentucky, Tom McClintock of California and Gregory Steube of Florida.
Republican Representative Andy Harris of Maryland, chairman of the House propriations subcommittee on agriculture, said the $8 billion in remaining funding is sufficient to meet the needs of the program, citing data, he said, showed WIC participation had been declining this fiscal year, according to The Washington Post.
Representative Rosa DeLauro of Connecticut, the top Democrat on the House propriations Committee, said that while working families struggle to feed their families, Republicans are cutting funding for fruit and vegetable vouchers for women, infants, and children, as reported by the website Common Dreams.
What The Bill Would Do
The legislation aims to reduce funding for WIC’s fruit and vegetable benefit, a key portion of the program that helps participants purchase fresh produce.
The Center on Budget and Policy Priorities estimates the change would cut about $141 million from benefits used by roughly 5.4 million children, pregnant women and postpartum mothers enrolled in the program.
The proposal would also reduce the value of those benefits by around 10 percent.
What WIC provides—and Who Qualifies
WIC is a federally funded nutrition program run by the U.S. Department of Agriculture that serves low-income pregnant and postpartum women, infants and children up to age five who are deemed at nutritional risk.
Participants receive a package of specific, proved foods—such as milk, eggs, cereal and infant formula—along with nutrition counseling, breastfeeding support and health referrals.
A key component is the cash value benefit, which provides a monthly allowance for fruits and vegetables. Under current levels, children typically receive about $26 per month, pregnant and postpartum women receive about $48 per month, and breastfeeding women receive about $52 per month.
Eligibility is generally limited to households earning up to 185 percent of the federal poverty level, or those already enrolled in programs such as Medicaid or SN.
What Hpens Next in Congress
The bill’s passage in the House is only the first step in the propriations process.

The St. George Greek Festival is returning to Bethesda, offering a weekend filled with authentic Greek food, music, dancing, and cultural traditions. Hosted by St. George Greek Orthodox Church, the annual event gives visitors a chance to experience Greek hospitality while learning more about the faith and heritage of the local community.
Festival organizers say guests can enjoy traditional cuisine, live entertainment, and family-friendly activities throughout the weekend. n spoke with a few of the festival’s coordinators about what attendees can expect and why the event has become a beloved tradition in the Washington area.

NEW YORK — Food, art and community are just some of the reasons people travel. Now, all three are at the heart of a new show travelers will want to put on their radar.
National Geogrhic is known for its “Best of the World” lists, and this year, they are getting a little help.
You may know him from “Queer Eye,” and Entertainment reporter Joelle Garguilo knew him even before that.
“We were cast on ‘Queer Eye,’ so this is right where you and I met,” Antoni Porowski said. “We were in this weird flux where it was like, do I go back to waiting tables and working at the gallery?”
That first season changed everything, and now Porowski is on a new quest with a new docuseries. “Nat Geo’s Best of the World With Antoni Porowski” takes viewers around the globe but goes far beyond typical city icons.
In the first episode, Porowski asks: What makes something the best?
“I very consciously wanted to ask that question and make sure it made it into the final cut, because one of the most intimidating titles is ‘Best of the World,'” he said. “It can mean something completely different to different people.”
For Porowski, the answer comes down to connection.
“The best for me, all of my core memories when I come back from a trip, are always the human stories,” he said. “It’s always the people that I meet. It’s the girl who’s been knitting a rug and will be for eight years at the Salon Mobilier in Paris, who’s a Swiftie, to the guy who’s running Big Ben, to chef Elena Reygadas in Mexico City, who traveled to London to become a Michelin-starred chef with all these accolades and then decided the tomatoes here aren’t as good as they are back home.”
He said those kinds of moments are what keep him excited for what comes next.
“Best of the World With Antoni Porowski” premieres Sunday on National Geogrhic and will stream the next day on Hulu and Disney+.
Disney is the parent company of this station.